My first attempt at making money with an information product was in 1988. That product was a one page (sheet of paper) document that explained how an average Joe with no special license, permit or unique tools could send a letter first class for 6 cents!

To place that into perspective at the time a first-class stamp was right around 25 cents.

The one-page document sold for $19.99.

I placed ads in newspaper classifieds and sold a few hundred copies of the document. I stopped because I made no money.

Yes, the product only cost about 25 cents to produce, and it sold for 20 bucks, but I did not make money. This is where I learned the lesson about cost of ads and the concept of front end and back-end sales.

It was a lot of effort and cost to learn these lessons but back then information about how to be in the information business was not readily available.

Since that time, I have participated in numerous infopreneur endeavors and learned many things.

What I have decided to do is share my lessons learned on this blog and at the same time market/ promote products that may help you be successful as an infopreneur.